Archive for the ‘SEO’ Category

You Don’t Need Fresh Content to Get Top Rankings! What?!

Tuesday, September 9th, 2008

Have you ever wondered why you can go to your favorite search engine and search for highly competitive keyword phrases such as make money online, internet marketing, work at home, home business, or other similar phrases, only to find that the top results come up with many sites that don’t really have a lot of quality content and aren’t updated very often?

Isn’t frequently adding content to your blog or website the only way to get a lot of traffic and high search engine rankings?

I am sure you have been led to believe that content is all that really matters and you need to constantly update your website with fresh content, and doing this will bring in tons of traffic and will result in you making a lot of money. I know this is definitely something that most bloggers and website owners have been taught by the so called experts and gurus.

So why hasn’t that worked for you up to this point?

The reason is very easy to explain… It’s because content really is NOT all that matters! In fact, inbound links are just as important as content and are even more important when trying to rank well in the search engines. What you have been taught up until now is not entirely true!

New bloggers and website owners have it imbedded into them that they need to update their blogs and/or websites all the time with new original content. And while this is true to some extent, it really isn’t necessarily the most important thing and it is definitely not all that matters.

The reason so many of those sites you see ranking at the top of search engines for competitive keyword phrases are able to do so is because they spend a lot more time getting keyword rich inbound links instead of posting new content every day.

Now don’t get me wrong, updating your site with quality content is a very good thing to do but it doesn’t need to be done nearly as often as you might think. Content does help with your rankings and it is needed to keep visitors at your site once they are there. However, the most important factor for obtaining high search engine rankings and maximizing your traffic is to get as many inbound links as you can.

You must also remember that quality is ALWAYS more important than quantity when getting backlinks. Yes, you want as many as possible, but 10 home page links from high ranking authority sites in your niche will do more for you than 500 links from crappy unrelated sites.

Basically what I am trying to say is that you should continue to add quality content to your site when needed but you should spend a lot more of your time on getting backlinks and you will see a far greater return on your traffic, rankings, and profits!

Dedicated to your success,
Trent Brownrigg
Owner of a highly popular how to make money online website and a fast growing work at home blog.



Review Of Stomping The Search Engines 2.0 and The Net Effect

Saturday, September 6th, 2008

I just got back from a short hiatus and I can’t really say that I missed the Internet all the much. In fact, I had an AWESOME time and look forward to getting away from it all again.

Anyway, I am a bit late on this, but I wanted to quickly let you know my thoughts on “The Net Effect and Stomping the Search Engines 2”.

The Net Effect Review

The Net Effect is an Internet marketing magazine put out by the folks at StomperNet. The articles in the magazine were loaded with good information for beginners and those new to making money online. In my opinion, the best feature of the magazine is at the end. At the end of every magazine there is an action plan for implementing what you learn in the magazine. The action plan sets “the Net Effect” apart from many of the other internet marketing magazines/newsletters that I have subscribed to and I expect many people to copy this model in the future.

Overall, I recommend The Net Effect for newbies looking for solid information on Internet marketing.

The BONUS

When you sign up for the free trial version of the Net Effect, you can also get a copy of the Stomping The Search Engines 2. All you do is pay for the cost of shipping and handling. Since you will be getting both products for shipping and handling here are my quick thoughts on Stomping the Search Engines 2:

Review of Stomping The Search Engines 2.0

Stomping the Search Engines 2.0 has excellent information on how to increase your Search Engine traffic.

Stomping the Search Engines 2 is EXTREMELY different from the first version of Stomping the Search Engines. The biggest difference is that version 1 was all audio and version 2 is a video course. Additionally, it is NEW and therefore covers the most up to date Search Engine strategies for getting high rankings.

Just like The Net Effect, Stomping the Search Engines version 2 is a good product for beginners.

If you are an advanced level marketer your time will be better spent on continuing to build your business. However, I do recommend that beginners go check out this deal, because the price for the first edition of The Net Effect and Stomping The Search Engines 2.0 is definitely worth it.

Click here to check it out for yourself.

Three Cool New Resources For Making Money Online

Thursday, August 28th, 2008

Next Monday is a holiday in the US called “Labor Day”. In honor of the holiday, I’m going to take a few days off and won’t be working on the business until late next week. However, before I take a break I had to let you know about three cool resources I learned about this week. So, in no particular order, here are the three resources you should go check out:

1. Yanik Silver’s Underground Online Seminar Best of The Best
Yanik has taken the best footage from all of the previous underground seminars and combined them into a “best of the best” package. This looks like a great deal for those who missed the first 4 seminars. Click here to check it out for yourself.

2. Stomping the Search Engines 2
I am actually getting a preview copy of this in the mail, and I hope to get a chance to look at it before they launch. You can learn all the details by clicking here.

3. Rich Schefren’s announcement
For those who haven’t seen this yet, Rich Schefren is coming out with another report. I can hardly wait to read it. Check out the video announcement he made for it by clicking here.

Have a great weekend!

PS. There is a lot coming after my break… (summer Olympics blogging update, the final two posts of getting started series and some other cool things.)

Inside Look At Traffic Secrets 2.0

Saturday, July 12th, 2008

I just finished watching the third and final Traffic Secrets 2.0 video and it was VERY interesting. Not only does John give some great advice at the beginning of the video, but at the end of this new video John Reese reveals some great news about the price of his Traffic Secrets 2.0 course.

He also reveals (for the first time) details about why this ‘course’ isn’t simply a course like most have seen before.

You’ll have to watch the video to see how John is ‘raising the bar’ when it comes to Internet Marketing educational products. I was very happy to see what he is NOT doing with this release.

Click here to check out the new Traffic Secrets 2.0 video.

Why Doesn’t Your Traffic Convert Into Money?

Tuesday, July 8th, 2008

Do you ever wonder why it is that you have 500 or 1000, or even 5000 subscribers to your RSS feed and thousands of visitors per month… yet you barely make any money from your blog, if any at all?

The reason is simple…

You have the wrong kind of traffic coming to your blog (or website)!

Most make money online bloggers write post after post aimed at other bloggers and internet marketers, and they try to get as many readers as possible through social websites and other things like that. However, this is not a very good strategy if you really want to make money from your blog.

The people you are targeting with your blog posts are the exact same people who are doing the same things you are trying to make money online and they are definitely not the ones who are going to click on your ads or buy your recommended products. They know what Adsense ads are and they are probably promoting the same products you are on their blogs. So why would they take any action that will make you money? They won’t!

If you really want to make money online then most of your traffic needs to come from search engines because the average person doing a search won’t have a clue what Adsense is so they will gladly click on your ads. They also don’t know what an affiliate link is so they will buy products through your affiliate link if it’s going to help them make money online.

So what do you need to do?

Stop wasting all your time getting traffic through social sites and writing your posts aimed at other bloggers in the same niche as you!

You need to start getting keyword rich inbound links with the sole intent of ranking highly on the search engines (specifically Google) so you can start getting traffic from searches. Let’s say, for instance that you want to rank highly for “how to make money online” then you need to start acquiring backlinks with that as the link text and variations of it.

Want to know what kinds of inbound links you should be getting to maximize your search engine rankings? Read my recent post on finding the perfect backlink. And read Ryan’s recent post on the subject: What Links Can You Point at Your Web Site?

You should also do some keyword research on all the various searches related to your niche and start writing some posts about the different topics that are being searched so you can get rankings for lots of long-tail keywords. The traffic you get from those posts will start adding up and can turn into a lot of visitors and a lot of money!

Getting traffic that actually makes you money isn’t rocket science, it’s really quite easy. All it takes is the discipline on your part to build backlinks and write specific keyword rich posts.

Dedicated to your success,
Trent Brownrigg
Owner of a highly popular make money at home website and a fast growing work at home blog.



Free Traffic Secrets 2.0 Videos Are Very Cool

Sunday, July 6th, 2008

One of my favorite Internet Marketing gurus, John Reese, has just released two free traffic secrets videos. I already use most of the techniques that John reveals in the videos, so I know they work.

Even if you aren’t interested in learning ways to increase your website traffic I still recommend that you check out the videos, because they raise the bar on what can be done with video.

Click here to see for yourself.

What Links Can You Point at Your Web Site?

Sunday, June 29th, 2008

I mentioned this before, but I’ll remind you of it again. I don’t link trade to get backlinks. Yes, every so often, someone asks to link trade with me, and I put them in my blogroll. But as a matter of course, I don’t actively pursue it. It’s too much work for a type of link search engines don’t respect all that much anymore.

However, I still have to have a linking theory, and it’s not magic or wishful thinking. It’s just that I trade something besides a reciprocal link to get a link pointed at my site. This sort of arrangement holds the potential of giving me more high-quality or targeted backlinks with less work.

So then, what links can you point at your web site that doesn’t require a link trade to get? Here’s a list of the common, and not quite so obvious, things you could do.

  • Articles: Put a resource box at the bottom of a good article, then let anyone use it. This is a long-standing ‘trade content for backlinks’ tactic.

  • Viral Reports: I’ve written, and put up for distribution, three viral reports as of this posting with links pointing at all sorts of things that are useful to me. Others can take those reports, rebrand them with their affiliate links, then use them as bonuses for their own purposes. In the process, they use their distribution power to put my links in front of people I might not otherwise reach. This is the larger-scale version of the article marketing theory, and another thing that’s been in use for some time.

  • Videos: Ever heard of YouTube? Know what happens if you produce a video and it goes viral? Any link you happen to display in that video could be seen by millions. Video marketing is becoming a trend in Internet marketing lately, and if you know how to make videos, it’s time to looked into making one that can work for you.

  • WordPress Templates: Ever programmed one of these from scratch? You could make one for anyone’s use, and include your link in the footer.

  • Put them in your products: If you sell something to someone, why stop there? If that product is related to some other site you have, why not mention it? Information products are especially useful in this regard, and can include links pointed at affiliate programs or your other sites.

  • Offline methods: Put your site names on business cards, letterhead, and other offline products if you have offline businesses. If you’re printing them anyway, put that expense to more use by promoting your sites too.

Do you have your own favorite backlinking method? Feel free to comment.

Seriously, how do you make a beautiful, sellable ebook? Find your answers today with The Ebook Walkthrough!

My name is Ryan Ambrose, and I’m one of the co-authors of Can I Make Big Money Online.


WordTracker For Free

Saturday, June 14th, 2008

I wanted to let you know about this FANTASTIC deal I recently learned about.

WordTracker is now offering a free 7 day trial. That is really cool!

I occasionally use WordTracker for keyword research, because it can give you a lot of excellent information quickly. I will definitely take advantage of the free trial to find some good keywords to target on my next site.

If you have ever considered using WordTracker, then I recommend that you click here to try it out for free.

PS. Mom and baby are doing well and I expect to get back to a regular blogging schedule in July.

Type Your Way to Worthwhile Backlinks

Friday, May 30th, 2008

The SEO strategy I intend to use with my new sales letter page is noteworthy in one big way. I have no intention whatsoever to engage in any link trading to build my link popularity. There are no reciprocal linking pages, and I’m not sending out requests every day to other web masters. Frankly, it’s just too much effort for me.

I don’t miss it. I did link trading through an automatic service on my last sites, and it didn’t amount to much of anything. The search engines don’t give reciprocal links all that much weight anymore, and no traffic ever came from more than one or two of them anyway. So the results really weren’t worth the trouble.

This isn’t to say you shouldn’t build links, because I have every intention of doing so, just like you. You still need them just as much today as you ever did. But what you need are one-way links that don’t require you to reciprocate, and are thus worth more in the eyes of a search engine.

If you want these kinds of links, and you do, you’ll have to find something else to trade for them. With affiliate programs, for example, you trade commissions for someone putting a one-way link to your site in front of interested people. But a classical, inexpensive, and worthwhile tactic is to trade content for them.

This is called article marketing, and it’s been around for a while. Blogs, ezines, and web sites are always looking for content, and you could provide it for them. You write an article in your niche, polish it until it’s desirable for someone else to publish, then put it on a free article site or pay an article announcer to mass broadcast it. Your payment is called a resource box, which is a short blurb about you, a one-way link to your site, and a reason why someone might want to visit it.

This will give you those highly desirable one-way links you want. Plus, articles do all sorts of other things on top of that.

  • When you write an article relevant to the topic of your site, it helps pre-qualify the traffic going to your site, giving you far more targeted traffic. That helps the bottom line of getting someone to your site, such as conversions, sign-ups, additional RSS syndication, or whatever your desired result happens to be.

  • Demonstrating your aptitude by giving away small but useful bits of information in an article helps increase your credibility in your niche.

  • Articles and their attached links are viral. The same article could be posted on a growing number sites or blogs over time, increasing your link popularity without any effort on your part across months or even years.

  • If your article is used in an ezine publication, you could see a traffic spike.

For some added incentive to get people to use them, you can put an article or two in your affiliate areas and tell your affiliates they can rebrand the resource boxes with their affiliate links. This is the small-scale version of the viral, rebrandable report theory.

I highly recommend article marketing to anyone who wants to create one-way links, link popularity, and the occasional traffic spike to their web sites. Once you get good at it, you can simply type your way to worthwhile backlinks. It’s a far better method than wasting effort on near-useless reciprocal link trades, or spending money buying traffic from paid sources.

Seriously, how do you make a beautiful, sellable ebook? Find your answers today with The Ebook Walkthrough!

My name is Ryan Ambrose, and I’m one of the co-authors of Can I Make Big Money Online.


Review Of The SEO Book Training Program

Wednesday, May 14th, 2008


What do I think about Aaron Wall’s SEO Book?

I have been meaning to review Aaron Wall’s SEO book ever since I interviewed Aaron last year. I am finally getting around to it.

First of all I want to say it’s REALLY, REALLY loaded with information! His ebook had over 300 pages and his training program has more information than his ebook ever had.

The SEO Book training program covers A LOT more than just Search Engine Optimization. In addition to SEO, the SEO Book covers:

  • Copywriting

  • Social Marketing

  • Website Usability

  • Website Monetization

  • Blogging

  • and more!

Aaron uses a combination of articles and videos to teach you how to rank high in the Search engines. He also teaches you just about everything imaginable about marketing a product or service.

Not only that, but the SEO Book has a private online community where you can ask and answer questions of both Aaron and other members of his program. The community really blew me away. I have been a member of many paid online communities and none of them were as good as the one that Aaron runs. The most amazing thing to me about the community is how active Aaron is in it. The last time I checked Aaron Wall had 2,799 posts (16.26 posts per day). If you want to get direct advice from Aaron then you should sign up soon, because I just don’t see how Aaron can continue to be so active on his forum and continue to take on new members. It doesn’t seem like a very scalable business model to me.

Anyway, if you are new to online marketing or you want a great place to learn about online marketing (especially SEO) then I recommend that you click here to join the SEO Book Training Program. It is one of the best deals on the Internet for beginners to learn how to make money online.

New Going Natural Videos From StomperNet

Sunday, May 11th, 2008

I wanted to let you know that StomperNet is releasing a bunch of free videos in the next couple of weeks that you really should check out.

Their first video, talks about how StomperNet co-founder Brad Fallon’s Wedding Favors site was dumped from Google’s Search Engine results. It also tells you exactly what Brad did to have his best 6 months ever – without a home page listing in Google by using PPC (Pay Per Click) advertising.

You can watch how he did it, by clicking here.

Also, be sure to keep your eye out for more videos from the StomperNet folks. Their videos tend to be REALLY good.

Maximising Your SERPS Listing

Monday, April 28th, 2008

Guest post by Jonathan Dawkins

Search Engine Results Pages are a critical means of ensuring more visitor traffic to your website or blog and yet they are often one of the main areas that are badly neglected by site owners.There are thousands of great articles on link building strategies, how to boost your page rank, blogging for links and the latest paid advertising approaches to get your site seen by a wider online audience, and whilst this is excellent and very valuable there is little point if your site fails to sell itself in Search Engine Results Pages once you break into the top 10.

Let me highlight my point with an example. Below are two descriptions that could be displayed in SERPS for a search on the phrase “Make Money Online.”

Description 1

Make money online with proven techniques from Internet marketing experts. Learn how to make big money online with integrity.”

Description 2

“People enjoy it when they have the opportunity to use the internet for many different purposes including making money online, I’ve often thought that when individuals…” It is pretty obvious that the first makes full use of the description Meta tag to actively promote its business whilst the second has neglected this aspect and is vague and uninviting. It is important to remember that if you don’t insert a description for your page, Google will automatically generate one for you, but this is normally poorly organised and disjointed and mostly likely accounts for description two above. The question you have to ask yourself is who is the best person to sell your site YOU or a third party?

So how can you make your site more attractive in SERPS? This advice is mainly directed towards the Google search engine which is by far the best on the internet, but the general rules apply to other directories like Yahoo and MSN

1. View SERPS As A Sales Directory.

Too often Search Engine Results Pages are viewed by online users as information pages, when in reality they are not; they are a global sales directory. If you feel uncomfortable with writing good sales copy then delegate this to someone who can, or employ a professional copyrighter to create some short, catchy tags. Ideally you need to keep your site description to around 24 words in length as this is the approximately the maximum amount displayed in SERPS.

2. Take Your Time

Google is very upfront about its use of site description tags. It makes it clear that it DOES NOT, use the description tag to index pages in Google, but some people have interpreted this as meaning that the description tag is not important. Exactly the opposite is true. To use an analogy, description tags provide the “shop window” for your site. If your shop window looks cluttered, unorganised and unattractive, who will want to visit your site even if you have the best online content inside? So take your time and ensure that each web page is optimised for that specific tag.

3. Avoid Duplicate Description Tags

Each page description should reflect what is on that page. You should never use generic description tags for the whole of your site. Think about it, if you have a page of content about Making Money through paid surveys, what has that got in common with another page about eBay drop shipping? Tailor your page descriptions to each page, that way online visitors get the most relevant content and are more likely to click through to your site.

4. Repeat Keywords

If you have a keyword and/ or phrase for your page, then you should seek to include it at least twice in your short description. This is because when an internet user conducts a search, Google automatically highlights the keywords in bold in the results page to make them stand out. The more times your keyword is repeated the more it will stand out to an online user as a suitable page.

So we could make description 1 that we referred to early even better in the following way;

Example: With one keyword in description meta tag;

Make money online with proven techniques from Internet marketing experts. ”

With two keywords in description meta tag; Make money online with proven techniques from Internet marketing experts. Learn how to make big money online with integrity.”

With three keywords in description meta tag;

“Want to make money online? Make money online with proven expert techniques and learn how to make big money online with integrity.”

Now you may feel that using three keywords is excessive and that would be understandable. However, can you see just how the bold keywords will make this description stand out in Google Search Engine Results Pages. Remember that your short description tag is not trying to communicate everything about your site, it’s just there to entice online visitors and three keywords makes it more eye catching and gives the perception that your site has more relevant content. In addition we’ve added a short question right at the start to hook visitors and encourage them to read more.

5. Combine With A Good Title Meta Tag.

If you want your site description to really stand out in SERPS, ensure that you treat your title tag in the same way, as this will make your search results even more tempting to potential visitors;

For example:

Make Money Online – Make Money Online With Integrity

“Want to make money online? Make money online with proven expert techniques and learn how to make big money online with integrity.”

The combination of the use of keywords in the title tag and repeated three times in the description meta tag make this site stand out and is a powerful marketing tool for your website or blog.

Summary
So how about spending a few hours doing some housekeeping this week on your site and ensuring that you make maximum use of your description meta tag. My experience is that it has increased visitor traffic to my site by between 15% within 1 week of doing this. Let me know how it works for you and if you notice a difference by leaving a comment on this post.

Finally, a big thanks to George for letting me use his meta tag description for this blog as an example for illustrative purposes.