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Interview with Daniel Scocco, of and

Written by George Manty  · January 14, 2009

As I mentioned earlier a group of online marketers have released It is my pleasure to interview the mastermind behind the project, Daniel Scocco. Daniel has been making money online for quite some time now. His blog is in Technorati’s Top 100 blogs, which means he’s a very popular blogger. The other day I had a chance to give him a quick interview and here it is…

Q. Daniel, tell me a little bit about what drew you to blogging.

Back in 2005 I was writing the thesis for my degree. The topic was Innovation Management, and I ended up with this huge word document that probably only 2 people would ever read: my teacher and my dad.

Then I thought, why not publish it on the Internet? Maybe someone will find it and like it.

I then purchased my first domain name and created a very simple blog with raw HTML files.

Every time I wanted to change a detail on the header or on the sidebar I needed to edit dozens of HTML pages….

Despite the poor quality of the site, though, after a while it started getting visitors. First 10, then 100, then 200 of them on a single day!

That is when I realized the Internet had an enormous potential, and I haven’t looked back ever since.

Q. What was the most time-consuming thing when you were getting started?

Editing those HTML pages….

Nah I am joking. The most time consuming thing was probably browsing around trying to collect the bits of information that I needed to improve my sites, promote them effectively and so on.

You can go with trial and error, but it is very likely that other people solved the same problems you have in the past, so learning from them is the best approach.

Q. You’ve put together a new program with a great group of people for those new to making money online. How did you get the idea for such a large collaboration?

There are many ebooks and courses related to Internet marketing out there, but most focus on just one aspect of it (e.g., PPC, affiliate marketing, SEO and so on).

I wanted to fill that gap by creating a training program that would cover all the different facets of Internet marketing.

That is where the idea for bringing other people aboard came from. I realized that one person alone can’t master all those things.

Q. What is the biggest benefit to a program created by a group, rather than just one person?

The biggest benefit is the possibility to offer to the members a learning material that was created by people with different expertise and experiences.

Q. Who should buy this program? Is there anyone out there who should save their money for other products down the road, instead?

This program is geared towards anyone that wants to get started with Internet marketing and creating an online business.

If you are already earning good money online, if your blogs and sites are growing fast and so on, this is not the right product for you.

Additionally, for this first launch the content will be released gradually, so members will inevitably need to go through all the lessons. If you are interested in just one of the modules, say SEO, this is not the right program for you.

Q. If you could go back in time and do everything over again, what would you do differently with your business?

I would have started earlier on the Internet. I remember back in 1994 when I first got my Internet connection that my dad came one day from work talking about a weird idea of “investing in domain names.” We never gave that much thought. I guess we should have!

Q. What’s next for Daniel Scocco?

Online Profits will be my main gig for a while now. During 2009 I want to make sure that the current members will have a great experience and more than their money’s worth.

In 2010 I also have many plans for the expansion of the site.

My Parting Thoughts
It was an honor to interview Daniel. He is one of the most honest people I have met in this industry. If you haven’t already checked it out, check out to see what he has put together.

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2 Responses to “Interview with Daniel Scocco, of and”

  1. Daniel Scocco on January 15th, 2009 2:00 am

    My pleasure George.

  2. SATISH -- on February 3rd, 2009 12:49 am

    Nice interview..

    I also feel that Daniel is a rare person, whom we can trust. And I think, this quality of him will help in building a good branding around him.