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Private Label Rights

Written by Ryan Ambrose  · November 6, 2008

You’re going to need content, sooner or later. It’ll be things like articles for blogs, content for autoresponders, or things to sell. Fortunately, there are several ways you can get it.

1.) You can write it, which takes the most time but gives you the most control over the final product. You can use it any way you want, and take credit for it.

2.) You can buy the rights to it with Resale and Master Resale Rights. Simple, but very restricted use because you can’t alter it.

3.) Have a ghostwriter create it for you as a work-for-hire, which will cost you money but give you far more control over it than resale rights.

4.) Split the difference between resale rights and doing it yourself by buy a product with Private Label Rights (PLR).

If you’ve never heard of it before, the simple explanation of Private Label Rights is to buy shared ghostwritten content. You buy a PLR article pack or report, and then modify it any way you want. You can break it up into articles or posts, use it for ebooks, make autoresponder mailings out of it, and so forth.

The down side is that you’re not the only person to buy that PLR product. That means that you’ll have to make some modifications and additions to inject some originality and uniqueness value into the work. Otherwise, you’ll just be selling something a lot of other people are selling, which makes your life more difficult.

You can get Private Label Rights products at sites like Surefire Wealth and, but remember that PLR is still a form of licensing. Don’t buy the product without being able to see the license first, and don’t presume you know what the license grants you just because something is offered as PLR. If you can’t get a straight answer from a seller if you’re in doubt, don’t buy the PLR product.

PLR products let you add to your offerings and gain content without too much expense, but will still take a little work to personalize. It’s a sort of midway point between writing content yourself and a full-fledged ghostwritten article. It’s worth it to use it, but remember its limitations.

Seriously, how do you make a beautiful, sellable ebook? Find your answers today with The Ebook Walkthrough!

My name is Ryan Ambrose, and I’m one of the co-authors of Can I Make Big Money Online.

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One Response to “Private Label Rights”

  1. Deca on December 10th, 2008 5:52 am

    I’ve never used PLR products, but perhaps I will give it try. Thanks for sharing this info