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What Links Can You Point at Your Web Site?

June 29, 2008

I mentioned this before, but I’ll remind you of it again. I don’t link trade to get backlinks. Yes, every so often, someone asks to link trade with me, and I put them in my blogroll. But as a matter of course, I don’t actively pursue it. It’s too much work for a type of link search engines don’t respect all that much anymore.

However, I still have to have a linking theory, and it’s not magic or wishful thinking. It’s just that I trade something besides a reciprocal link to get a link pointed at my site. This sort of arrangement holds the potential of giving me more high-quality or targeted backlinks with less work.

So then, what links can you point at your web site that doesn’t require a link trade to get? Here’s a list of the common, and not quite so obvious, things you could do.

  • Articles: Put a resource box at the bottom of a good article, then let anyone use it. This is a long-standing ‘trade content for backlinks’ tactic.

  • Viral Reports: I’ve written, and put up for distribution, three viral reports as of this posting with links pointing at all sorts of things that are useful to me. Others can take those reports, rebrand them with their affiliate links, then use them as bonuses for their own purposes. In the process, they use their distribution power to put my links in front of people I might not otherwise reach. This is the larger-scale version of the article marketing theory, and another thing that’s been in use for some time.

  • Videos: Ever heard of YouTube? Know what happens if you produce a video and it goes viral? Any link you happen to display in that video could be seen by millions. Video marketing is becoming a trend in Internet marketing lately, and if you know how to make videos, it’s time to looked into making one that can work for you.

  • WordPress Templates: Ever programmed one of these from scratch? You could make one for anyone’s use, and include your link in the footer.

  • Put them in your products: If you sell something to someone, why stop there? If that product is related to some other site you have, why not mention it? Information products are especially useful in this regard, and can include links pointed at affiliate programs or your other sites.

  • Offline methods: Put your site names on business cards, letterhead, and other offline products if you have offline businesses. If you’re printing them anyway, put that expense to more use by promoting your sites too.

Do you have your own favorite backlinking method? Feel free to comment.

Seriously, how do you make a beautiful, sellable ebook? Find your answers today with The Ebook Walkthrough!

My name is Ryan Ambrose, and I’m one of the co-authors of Can I Make Big Money Online.

Business Success vs Friendship

June 24, 2008

image Yesterday I had a really worrying conversation with a friend of mine. He voiced a concern about another mutual friend who he feels has been avoiding him for quite some time. The trouble is, this second friend is actually quite successful in her business ventures. Naturally the question arose whether she was actually putting her success before her friends needs to keep the friendship going.

While I don’t know their history and it isn’t my business to worry about them, I certainly started to ponder the question in general terms.

How do we as a business person value friendship, once success has taken hold in our business?

I could bet most people would answer this saying they certainly value their friends, regardless of their business success. However, while this is certainly true for myself, I wonder what really happens to some people once their reach the pinnacle of their respective business.

For starters, people might become so involved in their business affairs they simply forget to make time for their friends. They could also be so bombarded from other not so successful people asking for help which of course takes a huge chunk of time out of their working day.

So many possible scenarios come to mind which all negatively affect our friendships.

My friend also mentioned some people’s need for even more money once they are on top of their business, regardless of their friends.

This leads me to believe that most “common” people actually believe the following to be true – that once we become wealthy, we don’t really care about our old friends anymore and simply concentrate on earning even more money.

I suppose this belief of mine has further been fueled by many conversations I had in the past with a wide range of people. Most of us grow up thinking being equals nastiness. You know, we feel rich people have no character, they simply don’t care about “us” the “common” people anymore, since they have so much money to burn they hardly have time to foster their old relationships.

While I personally think this to be utter rubbish, I actually know many people who belief just that. Most of these people are children of middle class families, having grown up with this common “hate” for rich and successful people.

I’m also a middle class child and I know this to be true because my parents instilled this belief into me when I was younger. I know they didn’t mean it out of spite, they simply believed this to be true without trying to understand while some people might react like this but most never would, because a lot of people feel the same way, hence a common belief is born. When I started to involve myself with a lot of personal development I learned to understand that this wasn’t true.

But, regardless of my own belief in this matter I still wonder how people actually react once they become financially rich and how do others who previously knew them perceive them to be in their new found wealth.

See, it could also be the “common” people’s jealousy kicking in. They are upset, jealous, angry, etc. because they are still stuck in their 9-5s while the rich person has created a new reality.

I suppose I could offer a lot more thought on this scenario, but I really wanted to hear your thoughts on this matter. How do you feel about the business success vs friendship situation?

More importantly, where are you right now in this regard? What is your reaction, your experience with this. 

About The Author
My name is Monika Mundell, I’m one of the co-authors of Can I Make Big Money Online and I’m the author of Freelance Writing. Learn more from me there.

Why Your Product Should Be an Info Product

June 20, 2008

Are you thinking about selling your own product online?

Doing that is a bit on the high-maintenance side, but you can get a lot out of it. Selling your own products lets you make money, make back-end sales, and build a larger list all at the same time. The trick then is to find out what kind of a product you should sell, and I personally recommend an info product (short for information product) like an ebook or my personal favorite, the short e-report.

You may have noticed that there are a lot of these around. Electronically published ‘How-to’ guides are everywhere, and it’s something you could sell too.

Why should you give this real consideration?

  • With the state of software and technology today, making a well-formatted PDF ebook or short report is well within the budget and technical know-how of a home entrepreneur. I make small reports with some regularity myself, and it only takes me a few days from start to finish.

  • Ebooks allow you to turn knowledge you already have into a sellable product. You just take something you know, write it up, add pictures if you need to do so, then arrange and edit it into a polished ebook. It won’t make much of a difference what type of knowledge you have, because the Internet is so big, it’s more than likely you’ll find an audience for it.

  • Ebooks and reports can be filled with affiliate links, which means they have the potential to keep generating income after they’ve generated income with their sale.

  • Info products have no delivery costs. In fact, you could create a mini-site that will sell them, process payments, and then deliver your ebook to the customer without any input from you whatsoever.

  • Info products, and particularly short e-reports, have more uses than to simply be sold. If you can learn to make short reports quickly, you can use them to drive traffic, make them incentives, or build lists with them.

  • ‘How to’ guides are in demand, especially if it’s about doing something better, faster, or more easily.

If you’re thinking of selling your first product, I highly recommend you make it an info product. They’re comparatively easy and inexpensive to produce, and can be used for all sorts of things.

Seriously, how do you make a beautiful, sellable ebook? Find your answers today with The Ebook Walkthrough!

My name is Ryan Ambrose, and I’m one of the co-authors of Can I Make Big Money Online.

Budget Your Time For Optimum Performance

June 17, 2008

budget time When we talk about budgets we usually mean monetary ones. While budgets are great to keep on track with finances, there is an alternative way to budget. This is to budget for time. Admittedly,this being an unusual term, it does make a lot more sense when we put some thought to it.

As a business owner time management is a major part of my business. It ties in closely with staying organized, focused and committed. For if I was to eliminate this from my day to day runnings I would seriously struggle to keep up with my deadlines.

Therefore I budget my time. If you are are anything like me then I’m sure you prefer to run your business with optimum performance opposed to lack of. I’m exactly the same and time budgets help me to stick to that performance track.

While some business owners prefer to use large junks of time to get things accomplished I prefer smaller, more manageable tasks instead. Believe me, I trialled with various ways to budget my time. Mainly:

  • DMO’s
  • Online time tracking applications
  • Watching the clock
  • Using a traditional diary
  • Using nothing
  • Writing various lists

Despite giving each a fair go, none of them worked for me. The process of budgeting my time for optimum performance was one of many failures, misgivings and utter frustration in the early stages of my business. In the end I said “to hell with them all” and did my own thing.

Do you want to know what it was?

—> I started to budget my time with a simple Moleskine hack and it worked.

Ever since that day I have budgeted my time slots for (near) optimum performance. I’m tweaking a few things here and there, but overall I’m very pleased with the huge steps forward.

Budgeting my time has had another benefit to me and my life. It has allowed me to enjoy a more balanced life between my business and my social life.

As we all know, running a home based business can be very lonely at times. Therefore it is imperative to spend some time away from the office on regular occasions.

It is so easy to get totally absorbed in our business without ever stopping to smell the flowers. I know, because I have done exactly the same. Doing this long term will only burn us out.

So instead of working myself into an early grave I have learned to manage and budget my time. I make it my priority to spend some time every day with tasks other than my business. Whether I read, go for a walk or hit the gym, I found this daily balance is a necessity to keep me grounded.

If you struggle with your time budget you might want to find ways to gradually switch from busy to relaxed in the body rhythm best suited to you. While some people get up easy bright and early, others struggle and we won’t see them awake until midday.

The best advice I can give you is to go with your biorhythm instead of trying to follow somebody else’s. If you are particularly strong in rising early then do exactly this and get as much accomplished as possible before lunch time. You will feel better for it too since you can enjoy the rest of your working day with a lot less pressure.

Alternatively you might be a bit of a sleeping addict needing copious amounts of coffee first thing in the morning to get you going. Instead of stressing about getting up with your neighbor’s rooster enjoy your sleep in. There is plenty of time at night to get accomplished too.

In the end, when it comes to budgeting your time for optimum business performance you need to go with your own groove to get the most out of it.

About The Author
My name is Monika Mundell, I’m one of the co-authors of Can I Make Big Money Online and I’m the author of Freelance Writing. Learn more from me there.

WordTracker For Free

June 14, 2008

I wanted to let you know about this FANTASTIC deal I recently learned about.

WordTracker is now offering a free 7 day trial. That is really cool!

I occasionally use WordTracker for keyword research, because it can give you a lot of excellent information quickly. I will definitely take advantage of the free trial to find some good keywords to target on my next site.

If you have ever considered using WordTracker, then I recommend that you click here to try it out for free.

PS. Mom and baby are doing well and I expect to get back to a regular blogging schedule in July.

The Viral Report Marketplace Solution

June 13, 2008

Writing viral reports is a good idea, and it works like this:

  • People need freebies to give away with products or in exchange for an opt-in

  • You provide it with a short report.

In exchange for content and some rebrandable links, you could get a lot of traffic to your desired web site.

Nowadays, rebrandability is a must. Everyone else is making theirs rebrandable, and the people you want distributing yours won’t accept anything less. They can be made with software called rebranders, which will let you make your own rebrander packages without much trouble.

Once you get that far, you have to find some way to get your report found, and there are any number of ways you can put it in front of interested prospects. You can put rebrandable reports in your affiliate areas, and that’s a good idea. You could advertise them on free ebook sites, which is also a good idea. You can announce them in the free ebook areas in places like The Warrior Forum. And you can put them in the Butterfly Reports viral report marketplace.

I don’t talk about specific sites much, but I’m starting to see some promise in the Butterfly Reports site. As of this article, it’s still in beta and shaking out bugs, but I’m still liking it so far. A free account there will let you both submit one rebrandable viral report to the web site, and take one for your use each month. There are additional paid levels, but you don’t need to worry about them right now.

Now, they have some rules to submitting reports, of course. To use the Butterfly Reports marketplace at all, any viral report you submit has to contain at least four links that can be rebranded through Clickbank or PayDotCom. Since this makes them more palatable to people who want to use them anyhow, that’s not such a bad thing.

It’s still a little glitchy, and the affiliate link limitation meant I had to rewrite my first submission before I put it on the site. Still, it looks like a good source of extra income and traffic, and I look forward to using it significantly in the future.

Seriously, how do you make a beautiful, sellable ebook? Find your answers today with The Ebook Walkthrough!

My name is Ryan Ambrose, and I’m one of the co-authors of Can I Make Big Money Online.

The Grass Isn’t Always Greener On The Other Side

June 10, 2008

image A common attribute many people share is the belief that the other side is more fun, hence the saying “the grass is always greener on the other side.” While this might be true for certain aspects of life, it doesn’t always ring true for business.

In fact, I beg to differ and throw a total different viewpoint out here. I believe that the reason most people never succeed online is because of their beliefs. See, most budding entrepreneurs start out by following a dream. Often that dream isn’t strong enough and as a result they fail.

This is nothing out of the ordinary and should always be expected. Not all of us are made from the same resilience and depending whether we can sustain ourselves through our beliefs, our abilities and our actionable activities is down to the individual.

But the majority of online business seekers are those who start off by following a certain principle. That might be a book they read, a person who teaches them a certain way, or an idea they find really cool and suitable for themselves.

In the beginning stages of all businesses we have the building blocks. Once we get over that initial hurdle and really start going we experience major setbacks and smaller hurdles that need to be stepped over in order to get ahead.

And here is where the problems begin for most.

While some few with a mighty vision and plenty of passion keep powering on, the rest will start looking over the neighbors fence when things start to toughen up. We start to admire the color of his grass and wonder how in the world we can’t get our grass to be as green and healthy, all the while forgetting the fact that our neighbor has been tending to his grass for a good while longer than us.

This will quickly lead to frustration and self doubt. We start to question our abilities, our motivation and the why? I can tell you right now, unless your why is big enough, this will be a tough nut to crack.

Looking over the fence to compare ourselves with others is a very bad idea. Comparison can never be fair as the other person will always have a different mind set, ability and will power than us. No two humans are exactly the same and we also don’t come from the same background.

So how in the world can you expect to be as good as the new kid on the block who grew up with entrepreneurial parents, powering on past you to success, while you stem from a middle class home and never knew what personal development was before you read an online article.

Comparing ourselves in such ways is a sure fire way to failure and throwing the towel. Don’t do it. You are destined for greatness if you only believe so. We all are.

Another problem is the start – stop mechanism in which many “would be” business owners run their business. They start – look over the fence to find a quicker way to become successful – and stop. Then they start with the quicker way to become successful and find that it isn’t so easy after all and guess what – they stop. This destructive cycle will continue to spin until you learn to focus your energies and your vision.

Once you clarify your vision and keep your focus, your business will improve – guaranteed. I think that is proof enough that the grass is certainly not greener on the other side, even if we tend to believe so.

About The Author
My name is Monika Mundell, I’m one of the co-authors of Can I Make Big Money Online and I’m the author of Freelance Writing. Learn more from me there.

Standing Out with Favicons

June 5, 2008

Have you ever seen a site with a favicon? It’s that tiny little image to the left of the URL that also appears in your favorites list if you bookmark it. It doesn’t seem like all that much, but it could be useful to you. How? It could help your site stand out in the crowd, and on the Internet, with its millions upon millions of sites, standing out is an absolute must.

Plus, it makes you look good, and you’ve probably noticed that effect for yourself. You might have landed on a site with a favicon, looked up in the URL, saw the neat little picture, and suddenly had a much higher opinion of it. I personally love them, and take sites that have them more seriously just because of one nifty little image.

That’s why I added some of my own to both of my current web sites. I’ll grant that they’re not much more than colorful monograms, but they still do the job nicely. They’re not hard to install either, and you could even make your own.

So, how do you install a favicon on your web site?

1.) First, you make it, and you can do that at

RealWorld Graphics – Online Icon Maker

This site will also let you upload an image and change it into a 16×16 pixel favicon. I preferred that method, because punching them out by hand didn’t work as well as a picture conversion. Just remember that when you make your soon-to-be converted image, you’ll be reducing it to a tiny icon, and you’re going to lose a lot of detail.

2.) Name your image ‘favicon.ico’. The maker at the web site I gave you will do that, and save it to your computer besides.

3.) Once you get your desired favicon, put it in the root directory of your web site, and these tags just below the HEAD command in your HTML.

<link rel="shortcut icon" href="" />
<link rel="icon" href="" />

Don’t copy and paste these, but type them into your site’s HTML file with your site’s name instead. They’re formatted to display properly in HTML, and not to be put in a text file.

Putting both LINK commands covers multiple browser types.

4.) Make sure your favicon looks the way you want, and that it appears. IE7 gave me some trouble with updating the images if I downloaded new ones, but Firefox was more cooperative.

I put mine up recently, and I suspect they’ll require some optimization just like everything else. Still, I like the way they turned out, and recommend you adding your own.

Seriously, how do you make a beautiful, sellable ebook? Find your answers today with The Ebook Walkthrough!

My name is Ryan Ambrose, and I’m one of the co-authors of Can I Make Big Money Online.

Facing Adversity

June 3, 2008

There are times in life when we have to face adversity. Annoyingly enough, this always happens at the worst times. Often this will spin us out of our neat circle of operation and flick us to the moon and back. At least it seems that way.

While there is no sure fire recipe for disaster, there are a few things we can do to stay reasonably calm without throwing a hissy fit (tantrum).

Business adversity could be anything from losing a long term client, to crashing our servers or even getting hacked. When things like that happen it is often very stressful for the “victim” and will put huge pressure onto him.

I think the best way to deal with any problem is to look at it objectively. When we cast emotions aside we will often see the real picture and stress without emotions is no longer stress.

Therefore we can relax a little and let off ourselves, instead of trying to push where there is no actual button to push.

Dropping emotions from the bigger picture will allow us to see what’s real. Now that we are tuned in to the real problem, we can go and design some mending tactics that will eliminate the problem altogether.

Establishing the culprit

To do this, we need to go back to where it all started and try to figure out why this happened to us. In the case of being hacked, it might have been that our site’s security was too lame. Crashing servers is normally an indication that it’s time to upgrade your hosting package and losing a client was probably (if we are totally honest with ourselves) our own fault.

Now that we know why adversity happened we can to the next step which is.

Dealing with the problem

The best way to deal with any problem is to tackle it head on. There is no reason to play around or bury yourself in procrastination misery. Because when we have a problem, we need to solve it fast as it won’t go away.

If it would (which some problems actually do) then most likely it isn’t really a real problem anyway.

I find that brainstorming helps to find usable solutions fast. Get a piece of paper and scribble ideas to tackle this issue head on in the least possible time. Soon enough you’ll see a neat plan of attack that can deal as a template for you to follow.

Before you know it, you have solved your problem and life goes on.

What next?

I wanted to add to this that we can often learn so much from adversity. There are always underlying messages we should embrace with our conscience. These messages could well be the key to a prosperous and successful life if we only listen to them.

What do you think?

About The Author
My name is Monika Mundell, I’m one of the co-authors of Can I Make Big Money Online and I’m the author of Freelance Writing. Learn more from me there.